First launched on October 16th, 1979. Beauty serum that blends well with the skin and provides long-lasting moisture. Even women today love the comfortable feel of moisture instantly and smoothly penetrating the skin (stratum corneum). It can be used regardless of the season skin type. It can be used in combination with any skincare products. Its versatility made it a perfect base for many of beauty serum products released later.
Another feature worth mentioning is that it's mildly acidic. The pH of healthy skin is about 5.6, mildly acidic. That's why we made sure that MOISTURE ESSENCE was mildly acidic even though it was hard to keep it at that level back then.